Episode 52: M&A Matters Part 2 - Selling Your Business

Have you ever dreamt of that long-awaited, glorious day when all of your grinding away suddenly pays off? I mean, literally! Whether you’re thinking about selling your established business or you’re trying to scale your new startup, you need a gameplan. Which is why in part two of M&A Matters, we’re going to teach you exactly what you need to pay attention to in order to avoid the pitfalls of a bad exit plan, and most importantly how to build a business of real value. Listen in.

Listen to M&A Matters, Part 1: Valuing Your Business HERE

The Conversation:

2:24 - Today’s Moment of Truth: Why great leaders ask great questions

5:45 - The two things every business needs in order to sell

6:46 - 4 Mastery level techniques to building value in your business

7:07 - Why you shouldn’t build with the idea that you're definitely going to sell

8:00 - Why you need to focus on developing real intellectual property

8:40 - Understand what's happening in your marketplace

11:06 - 3 Step to determining the best time to sell and 3 qualities to look for in someone to guide your sale

13:22 - Step 1: How to get an accurate value of your business

14:13 - Step 2: How to tell the narrative and financial story of your business with a C.I.M. (Confidential Information Memorandum)

14:44 - Step 3: Set your targets! How to identify your prospective buyers
15:38 - Avoiding the most common risks and pitfalls of selling a business

20:29 - Identity & Emotion - Are you prepared for the emotional rollercoaster (and reward) of selling your business?

Resources For You:

• If you need help building (or selling) a valuable business, reach out to Cathedral Consulting at [email protected]
• Questions for Seth? Send us your feedback at [email protected]
• Pick up your copy of Ambition: Leading With Gratitude